About

I help brands scale using performance-driven paid media. I’m seeking a Meta + TikTok ads specialist who can build and optimize full-funnel paid social campaigns that drive conversions and profitable growth. Responsibilities: Build campaigns across Meta Ads Manager and TikTok Ads Manager. Implement retargeting and lookalike strategies. Optimize campaigns daily to reduce CPL and increase ROAS. Work with creative assets (short-form video, UGC, influencer content). Provide weekly performance reports. Requirements: Proven experience running TikTok + Meta campaigns. Strong understanding of creative testing and audience targeting. Experience with wellness/consumer products (preferred). Clear communication and availability for quick updates. Payment: Monthly retainer or per-project basis. Start with a test campaign, then move into ongoing accounts.