About

About Emphesia Emphesia is a premium fashion and Muslim owned label rooted in timeless design, intentional silhouettes, and quiet luxury. We create outerwear, tailoring, and refined essentials that merge modesty, volume, and flow with a minimalist yet futuristic aesthetic. Every collection is built on quality craftsmanship, premium fabrics, and a commitment to intentional design. Role Overview We are seeking a UGC Content Creator who embodies modest wear styling and has a natural affinity for outerwear such as trench coats, structured jackets, and oversized silhouettes. This role involves creating authentic, high-quality video and photo content that resonates with our audience across Instagram, TikTok, and other social platforms. The ideal candidate is confident styling modest fashion, has an eye for editorial aesthetics (COS, Lemaire, The Row inspirations), and can create organic, story-driven content that feels aspirational yet accessible. Key Responsibilities • Create short-form video content (unboxings, styling try-ons, “get ready with me,” outfit reels, transition videos) featuring Emphesia pieces. • Produce high-quality photos of outfits that highlight outerwear, volume, drape, and silhouette. • Showcase styling versatility: layering, modest looks, seasonless outerwear, mix of accessories and essentials. • Write engaging captions and integrate subtle storytelling around luxury, modesty, craftsmanship, and lifestyle. • Deliver content optimised for Instagram Reels, TikTok, and Meta Ads. What We’re Looking For • Experience creating UGC content for fashion brands • Comfortable appearing on camera and styling modest fashion looks. • Strong understanding of social media trends in luxury, modest wear, and editorial-style content. • Passion for fashion, outerwear, and minimalistic aesthetics. • Ability to self-shoot and edit content to a high standard. • Alignment with Emphesia’s brand ethos: timeless, refined, intentional, modest yet futuristic. Nice-to-Have • Background in modest fashion blogging, styling, or influencing. • Familiarity with luxury and editorial fashion references (COS, Lemaire, The Row, etc.). • Ability to shoot in studio-style or neutral backgrounds (soft greys, minimal setups). What We Offer • Competitive freelance/UGC rates (negotiable based on experience). • Long-term collaboration opportunities for the right creator. • Exposure through Emphesia’s growing digital campaigns. • Creative freedom within brand guidelines — your authentic voice matters.