About

Our client, Goldcoin Packaging Australia Pty Ltd, is seeking a dynamic Marketing Officer / Specialist to join their growing team. This role is ideal for a creative and results-driven professional who can develop and execute marketing strategies, manage campaigns, and drive brand awareness across digital and traditional channels. The successful candidate will bring strong communication and analytical skills, with the ability to identify market trends, create engaging content, and support business growth initiatives. This is a fantastic opportunity to contribute to a leading company in the packaging industry and make a tangible impact on its continued success.

Job Responsibility:
• Responsible for developing and managing all aspects of our marketing strategy

Job Duties:
• Developing and implementing marketing plans.
• Undertaking competitor research and analyses.
• Conducting market research to establish customer trends and habits.
• Establishing goals and objectives in order to reach our customers through appropriate marketing channels (digital and traditional).
• Building and maintaining relationships with new and existing customers through prospecting and networking.
• Promoting brand awareness through marketing efforts.
• Creating marketing materials for our website and other marketing platforms.
• Supporting the marketing team with marketing activities by demonstrating expertise in various areas, including optimization, advertising, social media, direct marketing, and event planning.
• Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns.
• Performing other duties when needed.

Qualification:
• AQF Bachelor or Higher
• Minimum 3 years of experience in related field

Salary:
• $90,000 - $120,000 + Superannuation