
Marketing & Social Media Strategist
Upwork
Remoto
•23 hours ago
•No application
About
What We’re Looking For • A creative self-starter with proven marketing experience • Strong knowledge of how to launch a new product • Someone who thrives in a fast-paced environment and can adapt quickly. • A natural storyteller who knows how to create content that feels authentic, engaging, and shareable. • Strong knowledge of social platforms and digital marketing basics (SEO, hashtags, trends, analytics). • Comfortable working independently while staying collaborative and communicative. • Skilled with Canva and video editing • Must have design flair and experience with paid ads. • Passion for pets and a genuine love of connecting with communities. What You’ll Do • Plan & Execute Campaigns Build a 12-month marketing calendar, ensuring campaigns are launched on time and deliver maximum impact. New Product launch. • Brand Building Strong Brand Building ability to be at the forefront of customers minds • Create Engaging Content Develop scroll-stopping, on-brand content across Instagram, Facebook, TikTok, and YouTube. You’ll use a mix of video, graphics, and storytelling to make Mimi & Munch impossible to ignore. • Shape Our Voice Work closely with the founder to bring our story to life. Help shape a brand voice that feels like a trusted friend to pet parents, stockists, and influencers. • Community Connection Build authentic relationships with our audience by engaging daily, responding thoughtfully, and turning interactions into deeper connections. • Content Production Confidently use Canva, video editing tools, and other creative platforms to produce professional, eye-catching content. • Stay Fresh & Relevant Keep our online presence current, search-friendly, and consistent across all platforms. Be proactive in suggesting new content ideas, trends, and strategies. • Collaborate & Innovate Work with the team to brainstorm campaign ideas, influencer collaborations, and opportunities to drive brand awareness and sales.