
Image Ads for Car Finance Brand
Upwork
Remoto
•12 hours ago
•No application
About
We’re looking for a skilled graphic designer to help transform key stats and concepts into scroll-stopping Facebook ad creatives for Auto Buddy, a car finance comparison brand. You’ll be provided with: Core stats & key messages (e.g. “94% of the time there’s a cheaper option than the dealership”) Rough creative ideas (carousel, infographic, meme-style, and lifestyle contrast ads) Example brand assets (logo, colors, fonts, and sample graphics for inspiration) Your role is to: Create 3–5 ad variations that visually communicate the pain/problem and our solution. Design Facebook-optimized formats (static, carousel, and infographic-style). Use bold, clear text overlays to make the ads thumb-stopping and easy to digest. Provide files in multiple formats (feed + story/reel dimensions). Ideal Candidate: Proven experience creating performance-driven social media ads (preferably Facebook/Instagram). Strong grasp of typography, color psychology, and visual hierarchy. Ability to turn stats into powerful visuals that spark emotion and action. Familiarity with designing direct-response style ads is a big plus. Quick communication, with the ability to deliver drafts and iterate based on feedback. Deliverables: 3–5 unique ad designs (static + carousel-ready). Final files in PNG/JPG and source files (Photoshop/Canva/Illustrator). Assets optimized for both Facebook feed and story/reel placements. Budget: Hourly or fixed — we’re looking to start with a small test project, with potential for ongoing work if the designs perform well. ⚡ CTA to applicants: When you apply, please share examples of past ad creatives you’ve designed for Facebook or Instagram campaigns.