
Heart-Centered Virtual Assistant for Creative Brand & Social Media
Upwork
Remoto
•24 hours ago
•No application
About
I am a beginner creator building a gentle online space for learning, creativity, and mindful practices. I share my journey into AI-assisted poetry, beginner calligraphy, and simple trading strategies. My brand is built on authenticity, progress over perfection, and supporting others who are also starting their journeys. I am seeking a kind, detail-oriented, and creatively minded Virtual Assistant to help bring my vision to life. This role is perfect for someone who is not only highly organised but also values emotional intelligence and wants to be part of a positive, growing community. Key Responsibilities: - **Social Media Management & Scheduling (40%)** - Schedule three Instagram posts and one to two YouTube videos per week using the Later platform (free plan). - Write warm, engaging captions that reflect my authentic voice. - Prepare and schedule two Instagram Stories per day from pre-approved content. - **Video & Graphic Editing (30%)** - Edit raw video footage (shot by me or a videographer) into polished 5-10 minute YouTube videos and short-form Reels/TikToks using CapCut. - Create simple, beautiful graphics for social media posts and stories using my Canva templates and brand kit. - **Community Nurturing & Engagement (20%)** - Monitor and reply to comments and DMs across platforms (Instagram, YouTube) with a kind, supportive, and empathetic tone. - Help foster a safe and encouraging community environment. - **Administrative & Organisational Support (10%)** - Manage my content calendar using simple tools like Google Sheets or Trello. - Handle basic email management related to the business. - **Success Measurement** - Maintain a 100% on-time publishing schedule for all planned content. - Aim to increase Instagram engagement rate (likes, comments, saves) by 15% over the first three months through improved captions and community interaction. - Reduce the time spent on social media tasks by 90% to allow for a greater focus on creation. - Ensure all published content is error-free (spelling, grammar, broken links) and on-brand. - **Skills & Traits Required** - Excellent written English with a warm, relatable, and professional tone. - Experience with Canva and CapCut (or similar video editing software). - Familiarity with scheduling content using Later, Buffer, or similar tools. - Highly organised, proactive, and able to manage multiple tasks. - Kind, patient, and empathetic communicator. - **Nice to Have** - Personal interest in creativity, poetry, journaling, or personal development. - Basic understanding of Instagram and YouTube algorithms. - Experience managing a small online community.