About

Description: I’m looking for an experienced Facebook Ads Strategist (Consulting Role) to guide me in creating a high-converting campaign for a business coach + book/community launch. This is a consulting position — not just campaign setup. I want your expertise on what will work best, based on your past experience running successful ads for coaches, consultants, and thought leaders. Your Role Will Include: Advising me on which ad formats work best (talking-head videos, carousels, testimonials, static graphics, etc.). Recommending strong hooks, scripts, and messaging angles that grab attention. Suggesting backgrounds, settings, and creative direction for video ads (e.g., raw selfie vs. studio shot). Reviewing and refining copywriting (headlines, primary text, calls-to-action). Helping me structure testing frameworks (what variables to test first: hooks, creatives, audiences, offers). Providing feedback on ad performance so I know what to double down on. Ideal Candidate: You have hands-on experience running ads for coaches, consultants, or thought leaders. You’ve seen firsthand which ad creatives actually convert in this space. You can clearly explain why certain hooks, scripts, or formats work better than others. You’re comfortable being a consultant/adviser, not just executing campaigns. What I Provide: The overall campaign plan (pre-launch, launch, mid-launch, urgency push, evergreen). Assets like book cover, brand elements, and initial ad copy. A team to handle filming and editing — I need your strategic direction on what to create. Project Scope: Short-term: Advise on and shape the creative direction of my upcoming book launch campaign (next 4–6 weeks). Long-term: Potential to stay on as a strategist for evergreen campaigns and community promotion. To Apply: Share examples of FB/IG ad campaigns for business coaches or consultants you’ve guided. Tell me what ad creatives you’d prioritize testing first for a book + coaching community launch. Include your consulting rate and availability.