Digital Marketing Manager AU
Mybizhelpers.com
Australia
•2 hours ago
•No application
About
- Digital Marketing Manager
- Location: Remote
- We are a fast-growing business solutions provider working with international clients across diverse industries. We’re seeking a detail-oriented, creative, and adaptable Digital Marketing Manager to help develop and optimize Google Ad campaigns. deploy SEO strategies and best practices, and achieve max ROAS with minimal cost.
- This is an exciting opportunity for someone who thrives in both strategic planning and hands-on execution. If you're passionate about marketing, fluent in Google Ads, and eager to experiment with AI-driven tools and search innovation — we’d love to hear from you.
- Key Responsibilities
- Marketing Strategy & Leadership
- Plan, execute, and oversee marketing initiatives — including search, SEO, social media, and artificial intelligence — that align with business and client goals.
- Develop and monitor marketing strategies that deliver measurable ROI.
- Collaborate with a small creative team (designers, editors, copywriters).
- Collaborate with a small team of web developers to optimize the site for maximum conversion and SEO.
- Digital Marketing, Google Ads & AI Search
- Manage Google Ads campaigns with at least 5 years of hands-on experience, including keyword research, bidding strategies, ad copywriting, A/B testing, and performance optimization.
- Drive and refine SEO strategies to increase organic traffic, improve SERP rankings, and generate qualified leads.
- Leverage AI-powered search tools and platforms to enhance discoverability, personalization, and campaign targeting.
- Analyze campaign performance using tools like Google Analytics 4, Search Console, SEMrush, and AI-based analytics platforms.
- Optimize landing pages, content, and site architecture for both paid and organic channels.
- Stay ahead of digital trends, especially in AI-driven marketing and search innovation.
- Creative Oversight
- Craft compelling marketing content: brand messaging, ad copy, video scripts, and more.
- Review and approve all marketing materials to ensure brand consistency and quality.
- Provide creative direction and feedback to elevate team output.
- Project Management
- Oversee multiple client marketing projects, ensuring deadlines and budgets are met.
- Coordinate deliverables across the team and ensure timely execution.
- Report to leadership on key metrics, performance insights, and resource allocation.
- Minimum 5 years of hands-on experience with Google Ads, including campaign management and optimization.
- Extensive SEO experience, with a deep understanding of on-page, off-page, and technical SEO.
- Proven success in digital marketing, content strategy, and performance analytics.
- Experience with AI Search technologies and a strong understanding of how AI is reshaping digital discovery.
- Experience managing creative teams and cross-functional collaboration.
- Comfortable working in a fast-paced, remote-first environment.
- Bonus: Familiarity with AI-driven marketing tools and automation platforms.
- Rate: $15-$20/hr