Brand Systems Designer (Figma) – Apply & Extend a New Visual Identity

Brand Systems Designer (Figma) – Apply & Extend a New Visual Identity

Brand Systems Designer (Figma) – Apply & Extend a New Visual Identity

Upwork

Upwork

Remoto

21 hours ago

No application

About

We’ve recently completed a rebrand and now need an exceptional designer to apply it across multiple touchpoints. This is not a “make it look pretty” job. We’re looking for someone who can think in systems, create templates we can scale, and deliver work that feels delightful, premium and distinctive. What You’ll Do - Apply our existing brand assets (logo, highlighter device, colour palette, typography) in a creative and visually stunning way. - Build 20+ templates/assets, including LinkedIn banners (company + personal), LinkedIn job post templates, YouTube channel banner, Social graphics for thought-leadership posts, Client-hero graphics (e.g. case studies, job adverts), Email footers, Profile/cover images for various platforms, Internal document headers and footers. - If the fit is great, we’ll extend the work to include Slide and deck templates, Event collateral, Merch and promotional material, Other campaign-related assets. - All assets must be delivered as a Figma Buzz file so our team can easily use and edit them. How We Work Assets Provided: You’ll receive brand guidelines, logo files, and a Figma Buzz file with some early templates. Creative Freedom: We have a strong logo and a signature highlight device - everything else is open for your creative interpretation as long as it stays on brand and feels exceptional. Iteration Style: We prefer quick feedback loops and small iterations rather than big reveals. Timeline: We’re looking to start immediately and see first outputs within days. Who This Is For - Designers who love the clarity of tech branding and the energy of startup culture, but can elevate it beyond “default SaaS” into something bold and memorable. - People who understand how to build modular systems that scale across channels. - Those who can make templates that are as clean in a LinkedIn banner as they are in a keynote slide. Nice to Have - Ability to design simple animations or motion graphics using our highlighter device within our logo. - Experience designing bold, system-driven brand assets that feel premium and modern (especially for tech, SaaS, or startup/scaleup brands). Who You Are - A single freelancer (no agencies or collectives). - Expert in Figma and brand systems. - Able to translate a strong core identity into multiple cohesive templates without losing polish. - Obsessed with craft and detail - your work looks as good in a banner as it does on a keynote slide. - Comfortable creating clear, reusable templates for a non-designer team to use. Trial First We’ll begin with a trial (1-2 assets, e.g. a LinkedIn banner + LinkedIn post image template) to see how you approach our identity and whether we’re a fit. If it’s a great match, we’ll proceed to the full suite immediately. What We Offer Clear guidelines, assets, and examples to work from. Fast, decisive feedback. A premium brand to add to your portfolio. Potential for ongoing work beyond the initial engagement. How to Apply Please include: - A short note on why you’re the right fit for a tech/startup-inspired premium brand. - 3-5 examples of your best brand systems or multi-asset template projects (preferably for modern, distinctive brands). - Confirmation you can deliver in Figma Buzz file format. Your estimated turnaround time for the initial trial. Brand Feel (So You Can Tell If It’s You) The visual identity you’ll be working with is bold, dynamic and unexpected. It combines the clarity and precision of tech with the energy and movement of sport. Clean typography, strong colour accents, and a signature highlighter device make everything feel intentional and premium.