
Brand Identity Designer for Fitness Space
Upwork
Remoto
•1 day ago
•No application
About
We’re opening The HüB in Huskisson, NSW – a performance-driven fitness space inspired by HYROX. The ü in our name (and tagline “Büilt Together”) is central to our brand: it represents our members, nods to HYROX’s German roots, and even plays as a smiling face – fun, welcoming, and community-driven. We would like to see the oomlaut featured in the u of Hub. We are seeking a talented designer to create a bold, clean, and modern brand identity for The HüB, a performance-driven fitness space. The brand identity should reflect our community-driven and high-energy culture, using a minimalist but bold, and industrial aesthetic with white, black, and a colour accent. The design should exclude gym equipment and figures of people, we don't want cliche logos that every other gyms uses. Think HiiT Republic, The Yard, Rec Gen. If you understand fitness culture and can design a brand that’s connected, driven, and together, we want to work with you!